LinkedIn Benchmarks for B2B \| Insights from 100+ Marketing Teams

LinkedIn Benchmarks for B2B | Insights from 100+ Marketing Teams
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Factors.ai for Early Stage Companies

Identify, target, and win high-intent buyers

Gut feeling is not a GTM strategy. Smartly target in-market prospects by layering intent signals from your website, CRM, ads, and more to win more deals.

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Book a Demo
Try for free
Try for free

Trusted by 1000+ GTM teams to scale pipeline.
Now, it’s your turn.

4.5 stars

"Factors has become our go-to platform for managing all paid activity. The reporting has been super helpful. I can finally see how often converted accounts saw our ads and use that to guide our strategy."

Pinja Dodik,

Head of marketing, Swarmia

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“Factors is core to our stack. We use it for ads, full-funnel engagement, and giving sales clear visibility into who’s engaging and why.”

Shane Poyar,

Growth marketing and ops, Descope

“We were able to identify and close a $45k deal in just 15 days. This was a big win we would’ve missed if it weren’t for Factors.”

Saurabh Wahegaonkar, Demand Gen Lead,

AudienceView

“Factors.ai helps us understand account behavior from awareness to closure. We have far more visibility of how our LinkedIn efforts influence different stages of the sales funnel."

Daniel Michan,

Senior head of digital marketing, Akeyless

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“We were able to identify and close a $45k deal in just 15 days. This was a big win we would’ve missed if it weren’t for Factors.”

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

“
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Are you reaching the right accounts?

You’ve launched a great product, but do you know if you’re reaching your ICP? Do you know how prospects are engaging with your brand?

If you want to ditch the checkbox marketing and have a targeted approach to reaching high-fit and high-intent buyers.

You Need A Platform That Can

Identify accounts visiting your website

Offer 360° view of buyer journey

Segment and prioritize high-intent buyers

Showcase ROI of your sales and marketing efforts

"With Factors.ai, we've transitioned from guessing games to precision targeting. We know who to target, backed by solid data. This has transformed Drivetrain's sales strategy, ensuring every step is informed and efficient."

Praveen Rajaretnam

Head of Product Marketing, Drivetrain

Stay on top of accounts that matter most

Uncover website visitors with deanonymization

Factors reveals more than 75% of accounts visiting your site and provides firmographic and engagement data, so you know who’s interested and what they care about.

Unify intent signals from multiple sources

Collect account-level intent signals from ad platforms, CRMs, and G2 and uncover who’s engaging with your campaigns.

Get a bird's-eye view of buyer engagement

Our timeline views show you exactly how buyers are engaging with your brand, be it ads, content, events, you name it.

Prioritize high-intent accounts

Segment and classify accounts based on intent with our custom account scoring feature. Mark accounts by 'Hot', 'Warm', and 'Ice', and focus on reaching the right accounts.

AI alerts to empower timely and context-driven outreach

Set alerts that provide your SDRs with all the necessary context to engage with prospects who take a high-intent action.

"Factors helps our sales team uncover high-intent accounts that might otherwise go unnoticed. By reaching out at the right time, we're getting more discovery calls and closing more deals."

Saurabh Wahegaonkar, Director of Demand Generation at AudienceView

Tailored workflows to your GTM tech stack

Turn your tech stack into a revenue generator. We build done-for-you custom workflows with clay, make.com, and more to automate all manual, time-consuming tasks.

“Their support has made a real difference. They’ve helped us structure segments more effectively, set up workflows to support our team, and made it easier to direct the right accounts to the right places. It’s improved how we work across the board."

Rakesh M - Senior Marketing Specialist, Discover Dollar

Simplify GTM reporting with custom dashboards

Find out if your sales and marketing efforts have an impact or are a hit-and-miss. Create custom reports that show you how your campaigns are performing.

Integrations

Integration minus the frustration

Factors offers a push and pull integration. Capture data from all ad platforms and send out relevant account information to maximize the effectiveness of your campaigns.

Know More
Know More

Enterprise-
Grade Security

We keep your data and sanity intact. Factors is GDPR compliant, SOC 2 Type II certified, and ISO 27001 certified, so you can connect and scale with total confidence.

GDPR
Compliant

ISO 27001

SOCII Type 2

Turn interested prospects into pipeline with Factors

Speak to our team today
Speak to our team today
Talk to Factors.ai Agent
Talk to Factors.ai Agent